We might not know your customers as well as you do, but we make it our business to understand them when we work with you. They know exactly what they want, when they want it and how and only by understanding this can we tailor a web design solution that fits the bill.
You'll realise that a great web presence is very important, its all about first impressions. People make up their minds pretty quick these days - with so much information to absorb it's hardly a surprise.
We believe that the approach to your valued clients and discovering what they really want is the first stage - and the most important.
A recent study in the USA has shown that web users are very discerning. The study has revealed conclusively that that it takes a fraction of a second (0.05s) for a web visitor to decide whether they like a website.
In short - if your site doesn't look good, there is a good chance that it is not reaching its sales potential.
It's a trust thing - we build web sites, for businesses such as yours, that deliver a measured and trusted impression as soon as the page is loaded.
The right design can deliver the best possible conversion of visitors to your business. This will help your company reach its greatest potential on-line.
There are a several things that a good website should do for your customers as soon as they see it:
You might think that this is simple, but how many sites do you come across that achieve these things?
Every website, and approach is different - we understand that websites may need to meet these aspects in varying degrees- some sites need to be more about presentation than the hard sell.
It's all about you and your customers.
Presentation. Presentation. Presentation.
Its all about how things look to the customer, if they like how you look it's the first stage in developing trust. As you know, if a customer trusts they will state a sale. Eventually.
At Tayfusion we have worked with many organisations and had dealing with many individuals. One thing that we have picked up along the way and believe to be true, is that people buy people - not products.
We feel that on the web, print, press, outdoor and television anything that your advertising materials say is what you are saying about yourself and your business. Your marketing materials are an extension of you and your business. With this is mind, your presentation has to be right.
SiteEngine is our own product, that has been developed over a period of 3 years - pulling from experience working with businesses such as Tesco to smaller homegrown and dynamic businesses. Large or small - all the companies that we have worked with have made a great contribution to the development of SiteEngine.
Oh, and we practise what we preach. This site is completely driven and managed by SiteEngine - the same system our clients use.
It seems as though all web companies are touting the same things these days. They all offer content management - some are good and some are not so good, but how are you supposed to tell the difference? It's difficult.
Content management systems (CMS) are applications that allow you to control your website text and design. The greatest advantage of CMS is that you can keep you website updated - which has many hidden advantages that might not be immediately apparent.
SiteEngine is a great system. It is not just a content management system. In truth SiteEngine is actually a framework to hold many different applications, the CMS being one of them. Here is a list of possible function or add-ons for SiteEngine:
These are just an example, but if you had special requirements, then SiteEngine can easily be used to deliver those tools (other bespoke solutions), services to your customers in a simple and intuitive manner.
We have been customers of TayFusion for over ten years and have always found their team to provide the highest standards of service whilst being easy to deal with.
They understand our business, priorities and objectives very well. We see them as an extension to our own IT team, adding skills such as web and database system design in a most cost effective manner.
Managing a very small IT team I have to rely heavily on partners in key areas to provide expert support particularly in the areas of website and Intranet design.
Over the last 10 years I have worked with Mark and the team at TayFusion I have found them consistently helpful, knowledgeable and always willing to help answer and develop some of my wilder requests.
I particularly value their friendliness and professionalism and I always feel comfortable in picking up the phone and bouncing a few ideas around with them as I would if they were a colleague.
Their support allows me to focus on supporting my colleagues and concentrate on well... the boring stuff frankly...